Your business should have a site that is well designed, easy for users to navigate and that provides all the information they need without too much information.
On the first page of your site, the visitor should know instantly what type of business you operate, and have information on services/products and an indication of price, presented in an easy to follow way.
But does the design really have that much effect? The simple answer is, no.
Provided your site has the information customers need, and the site is clean and simple, there is no need to go overboard with graphics or items like Flash headers. One good reason for this is loading time; the more graphics and "eye candy" on your site, the longer it will take to load.
Also consider too, that Google announced that page load times are going to be a factor in your page ranking. View the article here
Your customers will care a lot more about your content and prices than whether your site design makes them feel warm and fuzzy.
Web Hosting, Web Design, Domain Names and Small Business web sites
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